About us, our imagery, and what we’re doing to fight Food Waste

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Our Story

Nobody likes seeing food going to waste, but the reality is that it is so common around us that it can sometimes feel like it has become an accepted part of life. We simply could not continue to see 1/3 of food produced thrown away, and decided that something had to be done. Because food is simply too good to go to waste. Our journey started with that strong certitude.

The idea of using technology to connect people and empower them to reduce food waste was sown in Denmark, and it was rapidly adopted by several entrepreneurial minds around Europe. With the same ambition and passion for what would bring more sense to our food system, they decided to join forces and came up with a solution that is just so simple: connecting people at the right time, at the right place, to reduce food waste.

The win-win-win; food-people-planet concept became the epitome of a company that gives back more than it consumes; can grow without damage, and helps everyone do something good while enjoying it!

Food waste is putting the planet under enormous strain. Entire forests are cleared to grow produce that will never be eaten, and scientists have discovered how food releases harmful greenhouse gases when it’s disposed of unsustainably.

Our app is now the world’s largest B2C marketplace for surplus food. It connects users with businesses that have surplus food, so that this food can be enjoyed instead of wasted. Users get delicious meals at a great price, businesses reach new customers and recover sunk costs, and the planet has less wasted food to deal with - it’s a win-win-win.

By saving meals through Too Good To Go, you’re powering the force for change. A planet with no food waste is a better place to be. And together, we can make it happen.

Our People

Jamael Kudratt

Email: [email protected]

Phone: +45 30135150

Too Good To Go ApS

Landskronagade 66

2100 Copenhagen



As our CEO, Mette leads a team of more than 650 talented Waste Warriors in inspiring and empowering consumers and businesses alike to take action against food waste. That's more than 25 million registered users across Europe, who have collectively saved 45 million meals to date!

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